1. What Are Cookies?
Cookies are small text files that are placed on your computer, tablet or mobile device when you visit a website. They are widely used to make websites work efficiently, improve user experience, and provide information to the website owner.
Cookies do not contain personally identifiable information on their own, but they may be combined with other information to identify you. Some cookies are temporary and are deleted when you close your browser (“session cookies”), while others remain on your device for a set period (“persistent cookies”).
This Cookie Policy should be read alongside our Privacy Policy, which provides further detail on how we process your personal data.
2. How We Use Cookies
New Beginnings Care Ltd uses cookies on this website for the following purposes:
- To ensure the website functions correctly and securely
- To remember your preferences (such as your cookie consent choice)
- To understand how visitors use our website so we can improve it
- To measure the effectiveness of our content and communications
We do not use cookies to serve targeted advertising, track you across other websites, or sell your data to third parties.
3. Types of Cookies We Use
3.1 Strictly Necessary Cookies
These cookies are essential for the website to function properly. They cannot be switched off. They are usually set in response to actions you take, such as setting your cookie preferences or filling in forms. Without these cookies, the website cannot operate.
| Cookie Name | Purpose | Duration |
|---|---|---|
cookie_consent | Remembers whether you have accepted or declined cookies | 1 year |
PHPSESSID / session | Maintains your session state while navigating the site | Session (deleted when browser closes) |
Legal basis: Legitimate interests — these cookies are necessary for the website to function and do not require your consent.
3.2 Analytics & Performance Cookies
These cookies help us understand how visitors interact with our website by collecting anonymised information about pages visited, time spent on site and any errors encountered. This helps us improve the website over time.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_ga | Google Analytics | Distinguishes unique users by assigning a randomly generated number | 2 years |
_ga_[ID] | Google Analytics | Persists session state across page requests | 2 years |
_gid | Google Analytics | Distinguishes users (short-term session tracking) | 24 hours |
_gat | Google Analytics | Throttles request rate to Google’s servers | 1 minute |
Legal basis: Consent — these cookies are only placed if you accept cookies via our consent banner. All data collected is anonymised and aggregated; no personal data is shared with Google for advertising purposes.
3.3 Functionality Cookies
These cookies allow the website to remember choices you make and provide enhanced, more personal features. They may be set by us or by third-party providers whose services we have added to our pages.
| Cookie Name | Purpose | Duration |
|---|---|---|
aos_animation | Prevents scroll animations from replaying after the first visit (AOS library) | Session |
Legal basis: Legitimate interests / Consent — depending on whether the cookie is essential to a service you have requested.
4. Third-Party Cookies
Some cookies on our website are set by third-party services that appear on our pages. We do not control these cookies. The relevant third parties are responsible for the information they collect.
| Provider | Purpose | Privacy Policy |
|---|---|---|
| Google Analytics | Website usage analytics (anonymised) | View policy |
| Google Fonts | Delivers web fonts; may log your IP address | View policy |
| Stripe | Secure payment processing for donations (donation page only) | View policy |
| jsDelivr CDN | Delivers Bootstrap and Bootstrap Icons libraries | View policy |
We recommend reviewing the privacy policies of third-party providers to understand how they use data collected via cookies on our website.
5. Managing & Controlling Cookies
5.1 Cookie Consent Banner
When you first visit our website, you will be shown a cookie consent banner. You can choose to accept all cookies or decline non-essential cookies. Strictly necessary cookies will be set regardless of your choice as they are required for the website to function.
You can change your cookie preferences at any time by clearing your cookies and reloading the page.
5.2 Browser Settings
You can also control cookies directly through your browser settings. Most browsers allow you to:
- View what cookies have been set and delete individual cookies
- Block cookies from specific websites
- Block all cookies from being set
- Delete all cookies when you close your browser
Please note that blocking or deleting cookies may affect the functionality of our website and your user experience. Below are links to cookie management instructions for common browsers:
5.3 Opting Out of Google Analytics
To opt out of Google Analytics tracking across all websites, you can install the Google Analytics Opt-out Browser Add-on. This prevents Google Analytics from collecting information about your visits.
6. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for legal, operational or regulatory reasons. We will update the “Last Updated” date at the top of this page whenever we make changes.
We encourage you to review this policy periodically to stay informed about how we use cookies. Continued use of our website after any changes are posted constitutes your acceptance of the updated policy.
7. Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
New Beginnings Care Ltd
Address: The Barrow Stores, 40-92 Decima Street, Tower Bridge, London, SE1 4QQ
Email: info@newbeginningscare.co.uk
Telephone: +44(0) 207 378 1777
For concerns about how your personal data is handled more broadly, please refer to our Privacy Policy or contact the Information Commissioner’s Office (ICO) at ico.org.uk or on 0303 123 1113.